Crypto Rules Everything Around Me. That’s Wu-Tang Clan rapper Ghostface Killa’s new motto now that he’s launching a cryptocurrency with Cream Capital, a company he co-founded.
Wu-Tang Clan Goes Crypto
Dennis Coles — Ghostface Killa’s government name — co-founded Cream Capital with Brett Wesbrook, CEO of the new company. Telling Pigeons & Planes about his history with the rapper, Wesbrook said:
“I personally connected with him during a Reddit AMA on /r/hiphopheads last year when he was seeking tech-inclined people to work with in future technology focused projects. Dennis is a very forward thinking person and has a keen interest in emerging technologies. It’s hard to ignore blockchain tech today even when you’re a busy, touring hip hop artist.”
And while Coles doesn’t have a technical background, Wesbrook said that he keeps a strong focus on business trends among the younger generations.
“He is a very solid business man,” Wesbrook said, “and has surrounded himself with bright individuals with a hunger [to] bring new, groundbreaking technologies to market.”
Cream Capital is set to open an Ethereum-based ICO on November 11 to raise funding for the cryptocurrency project. BoingBoing.net reports the company aims to raise US $30 million.
High Profile Celebrities and ICOs
Ghostface Killah isn’t the first mainstream celebrity to throw his social clout behind a cryptocurrency project. This summer, boxing superstar Floyd Mayweather promoted two ICOs on his social media channels in the weeks leading up to his historic match with UFC fighter Connor McGregor.
In July, Mayweather took to Instagram and Twitter to promote an ICO for Stox.com. Then, in August, the boxer made another post promoting media tech startup Hubii Network.
“You can call me Floyd Crypto Mayweather from now on,” he said, playing on his famous “Money” nickname.
In early September, media icon Paris Hilton announced her endorsement of LydianCoin, a platform aiming to combine the blockchain with marketing services.
This influx of celebrity cryptocurrency endorsements is a reflection of how much money actually goes into ICOs. A single crowdsale can raise several million dollars in a matter of minutes; now business-oriented celebrities have caught on — and they want a piece of the action.
What do you think about this trend of celebrities endorsing ICOs? Share your thoughts in the comments below.
Images via Billions, Rolling Stone